Black Friday weekend - one of the most epic sales weeks in your ecommerce calendar - is right around the corner. Is your store fully prepared to handle the increase in traffic, potential profit hits and competition from other retailers and come out swinging?
To make sure you’re set for success, we hosted a webinar, ‘Essential Tactics to Win at Black Friday’, on Wednesday, October 31st so you can check those last minute must-do’s off your prep list! This podcast covers a series of ecommerce personalisation tactics specific to Black Friday and Cyber Monday sales, which will enable you to...
- Maximize exposure of your product catalog (especially when competition is steepest)
- Boost profitability despite increased product discounts, and
- Drive your customers towards checkout and increase KPIs like average order value and conversion rate.