David Wise, Henrik Mebius, Skip Fidura, Thomas Wapshott
Nov 16 2016 | 55 mins
See recording below!
We are well into the holiday period of 2016 now and if you work in ecommerce or marketing, no doubt you’re suffering from holiday statistics overload telling you it’s the most wonderful time of the year for sales.
In reality, analyzing your performance against what you read does not tell you who all of these new customers are. It also doesn’t tell you what made them shop with you. This year, be the business that concentrates efforts on understanding holiday shoppers to generate maximum return from them in the long run.
Hear from four leaders in ecommerce platform personalization, omnichannel selling and intelligent marketing; and how it can all be tied together.
The start of the new year can signal a host of obstacles for those in the ecommerce business. In our guide you will get:
- An exploration of the season’s 10 most common revenue damaging issues
- Tried and tested recommendations to deal with them
- Real-life examples of these solutions in practice