Facebook holds a near infinite amount of data about its users, which allows advertisers to target an audience more precisely than ever before. But how do you find the right audience for your brand? And is your budget best spent on re-engaging old customers or finding new ones?
In this ebook you’ll learn
- Why it makes sense to turn the conversion funnel on its head
- How you can use data you already have to skyrocket your sales
- How to use knowledge about your existing customers to attract brand new ones
- Which five things to watch out for when advertising on Facebook and Instagram
Download the guide today to ensure you reach the right audience of your next Facebook and Instagram ad campaign!