With a growing selection of eyewear Opticalling, a leading eye care and eye health company, was looking for an automated solution to better highlight the most relevant items for each visitor and enhance navigation on the site to increasing conversion and AOV. Tis would not only ensure an exceptional shopping experience and increased online sales, but happy returning customers.
Nosto became the go-to solution for Opticalling due to several factors. The powerful algorithms would ensure enterprise-level recommendations, the integration would be seamless and fast while blending in with the site design perfectly, and the success based pricing model clearly indicated trustworthy solution provider.
Since going live, Nosto’s recommendations on the Opticalling online store has converted customers 81% better with a 78% higher spend per visit.