Amazon is a leading force in providing consumers with the experiences many retailers around the world aspire to deliver. Their “customer first” approach is part of the company's immense success — but what do you do if you lack Amazon's resources and scale?
Together with industry experts across the ecommerce ecosystem, we've identified five areas of the customer journey where Amazon excels. This guide offers tangible advice on how retailers can learn from Amazon and implement these tactics into their business.
In this guide, you will learn how to: